2. The most important article in my research has been "The Pyschology of Fashion" by Jennifer Baumgartner. It gave a great explanation of fashion and how humans understand it and how they subconsciously take it it. It talked about color palets, the shape of garmets, and the style of a person and how it tells something about them.
What is the most important process in fashion merchandising to make the product most appealing for the consumer?
Tuesday, September 9, 2014
Blog 5 - Mentorship Reflection
1. When we were watching senior presentations last year, a senior asked me what I wanted to do for my senior project. I said something in the fashion industry and she said her mom worked in the HR department at Kellwood, a manufacturing warehouse. Her mom got me an internship in the MyMichelle department and I've been there ever since. I also have an internship at Nordstrom mentoring with the store manager. I was in a meeting at the BP. department and she was a guest speaker. She talked about the industry and I talk to her after about my project. We had lunch a week after and she said she help me any way she could.
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