Thursday, May 28, 2015

Blog 23: Final Lesson Reflection~

1. I'm really proud of the amount of of time and work that I put into the block presentation as well as the senior project.  As soon as we got the final contract, I started brainstorming and writing down ideas that I could use during my presentation. A lot of time was committed to making my project nice and to gaining enough information from my mentorship 

2.   a. AE
      b. AE

3. In my presentation, my activity gave students the opportunity to use the skills I taught them. My activity started out really vague and when they were finished, I didn't explain the purpose. I went through some more of my research and then that led up to another activity that correlates with the first activity. I liked the way that I explained it because I saw a lot of heads understanding the poin tI was trying to get across.

4.  Through this project, I felt that the notes that I took in teh beginning were very off topic and werent focused. Because I didn't have my answers to guide me, I was looking up stuff that wasn't really going to help me later.

5. This project has opened up many doors for me and has shown how committed I am to some thing I love. Right now, I 'm on the road to gaining a paid intenship at Kellwood in Jolt tops. I really want to stay in this industry because of the variety of things you may end up doing. 





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Wednesday, May 13, 2015

Blog 22: Mentorship

Literal

Interpretive

The most important thing I gained is that i know I want to go in this field. I really like the group dynamics employees would have with each other and I loved the fast paced environment that started and ended every month. 

Applied 

My experience has mostly helped me come up with my first answer design and my third answer execution. It showed me what really goes on behind-the-scenes and gave me the chance to go beyond learning from a textbook. I got real answers and whenever I had questions I can always ask.

Wednesday, May 6, 2015

Blog 21: Exit Interview

Content: 
1. What is the most important process of fashion merchandising to make the product most appealing to the consumer?

  • Design
  • Store environment 
  • Execution
My best answer is design because the appearance of the garment is what the consumer is going to be looking at. It's the first and most important process done and affect everything that follows it. It is the product and it needs to be in and trending. The design of a product is the first thing a consumer will see and that moment is where they will decide if it’s appealing or not.    

2. When I first formatted my question, I knew I wanted an answer to be something about the appearance. My experience from working at a design company, showed me how important everything was and how everything needed to be thought out and put on for a reason. After researching design principles and taking an Apparel Analysis class, I felt that good design was the most important and most effective in pleasing a consumer.

3. Problems:
         During the summer, I started working with my mentor. She was really nice and advised me through everything I was doing. When school started, she resigned and the sportswear director took over. At that point I didn't know if I could still be an intern there and what was going to happen in the department. In October, MyMichelle hired a new head designer and I got to stay. She has helped me a lot with my project and when I was having trouble finding a third answer, she helped me find one.

4. Significant Sources:
          Two sources that really helped me with my essential question are my experiences from Kellwood Company and a college textbook from a college class I took, Understanding Aesthetics for the Merchandising and Design Professional. My mentorship has given me hands-on experience that I couldn't get from an article. Whenever I had any questions, I could always ask and get the professional industry answer. My textbook goes though the process a garment goes through, and along the way it shows you how it leads to a successful garment.


Tuesday, April 28, 2015

Spring is springing


Spring is around the corner and that means fashion is changing. Color schemes from winter are taking a lighter turn and shape and forms are taking less structure. The current style has been inspired by music festivals and indie trend. But while this style is being sent to stores now, designers are starting to design for Spring '16. Modern structure is coming back and soon available to the consumers. At my mentorship, we're starting to bring out our spring inspiration, color standards, and fabric swatches.

This is some inspiration based on indie music festival that you would've found
in a designer's studio last year when they were making this season' s clothes.
Spring mood boards and fabric
Spring Fabric Swatches
Spring '16 color standards
The fancy color worksheet I made to put all the color swatches in.
Taylor Swift is the perfect inspiration for spirng's posh and modern look.

Sunday, April 26, 2015

Independent Component 2

Literal

  1. I, Malorie Wolfe, affirm that I completed my independent component which represents 31 hours and 30 minutes hours of work.
  2. A source that helped me out a lot was my mentorship at Kellwood company in the MyMichelle. Watching them put together a line everything month has shown me more than any book or article could. All the people in our department have taught me what really goes in the industry and by using the knowledge they gave me, I was able to make a line of my own.
  3. Senior Project Hours
  4. For this component, I designed my own line, finding inspiration, sketching garments, and picking out the small details that make a big impact on the physical appearance of the garment.
Interpretive
  • Designing a line of my own is a lot of work. I went through the process of designing, following every step and making sure what I produced was attractive, and it took time.Everytime I had to make a decision, I had to think if it would catch my eye as a consumer and I would base my decision off of that.  Here is the product of my findings and work:
8872 - A loose thermal henley (hunter green and plum)
7832 - HIgh waisted denim (hunter green, black, and light blue)
9475 - Layer tunic (black and ivory)
9424 - Swing tunic (hunter green, maroon, floral, and black)
7852 - Low-rise boyfriend jeans (light wash and black)
9488 - Tent dress (black and blush pink)
7829 - Paneled pants (black and navy)
9771 - Small knitted sweater (heathered grey, maroon, and black)
9498 - Loose babydoll dress (blush pink, maroon, and small floral)
Applied
  • Designing a line for component 2 helped me put to work all that I have learned from mentorship and from articles I found. Just like professionals in the industry, I had to work with trends and deadlines, while still giving appealing, quality work to would attract the customer. When a design is done well, the consumer will be attracted and want to buy it. By goign through the design process of researching and sketching, I was able to personally go through my answer 1 and solidify my answer. 


Monday, March 30, 2015

Do Your Thing . . . On The Runway


This month I had the opportunity to go to two fashion shows. #blessed 🙏

I was invited to the FIDM Debut 2015 show at the Santa Monica Airport hanger. This is a showcase for FIDM students to put hteir look on the runway. Before each students line caem out, teh designer woud talk about tehir inspiration and how they got started. I used the analytic skills I learned in my old Cal Poly classes and I saw where the designs came from andwhat  the designer was feeling.






I was also invited to show an outfit from Nodstrom at a BP. Fashion Board fashion show. I had to put together an outfit from the BP. department and describe it. I paired a thin olive sweater over a chiffon tunic with a big rock pendant over skinny jeans with a black leather bucket. At the end of the show we voted on the best look and mine won! The prize was a $50 gift card to Nordstrom. What made that day even better was having my friends there with me for support. 





Wednesday, March 11, 2015

Blog 18: Fourth Interview Questions



  1. What do you think goes into designing?
  2. How do you see colors changing? 
  3. Why do you think not all designers make it big?
  4. Where do you start when making clothes?
  5. How does fabrication play into fashion?
  6. How you determine the cost of garments?
  7. How does demographics play into clothes that are in a store?
  8. How do you find out the trends for the seasons? 
  9. How much merchandise usually comes in?
  10. How often?
  11. What differences do you see in name brands and off brands?
  12. What goes into a visual setup?
  13. What do you feel grabs a customer into a department?
  14. What are some things that shoppers look at when they're buying clothes?
  15. Because this is a higher end store, how important is advertising?
  16. What do you do with damaged clothing?
  17. Where do displays originate?
  18. If you get a plan for the the setup, can you change it to fit your store?
  19. What are some examples of good environmental setup?
  20. How does visual merchandising apply to nordstrom? 
  21. What is the most important part of fashion merchandising that makes the product most appealing to the consumer?